Asia continues to be a hotbed of retail innovation. In this mini report, Tofugear highlights the latest store formats and initiatives that have come on stream in the region. Divided into six key trends – retailtainment, the rise of the mindful consumer, digital and physical convergence of marketplaces, conversational AI, connected retail experiences and frictionless shopping – it presents best-in-class case studies that offer a glimpse of what 2020 and beyond will look like in Asia.