In his thought provoking presentation, Carson McKelvey, Managing Partner of Tofugear shared his three pillars of building a successful...
Harry Wong, , Insights, beacons, BLE, bluetooth, customer journey, future of retail, interview, marketing, proximity, retail, 0
“Beacon-enabled campaigns have an average click-through rate of 60%, compared with traditional campaigns like email marketing at 2%.” –...
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